Insights

Browse our articles on research, techniques, and case studies to learn how to design more influential environmental programs.

How Hollywood Influences Climate Action

How Hollywood Influences Climate Action

Did The Movie "Don't Look Up" Get People Down For Climate Action? Dr. Anirudh Tiwathia Tested It

The Magical Way Colored LEDs Influence Energy Behavior

The 3 biggest mistakes made by social impact entrepreneurs that no one’s talking about

Why You Should Put Measurement at the Center of Your Ideas

The Trick to Designing an Infographic That Spurs Action

The "Russian Doll" Strategy For Effective Action

3 Free Behavior Chart Downloads To Get People to Follow Through

Environmental Psychology

To save the Earth, think like a game designer

Environmental Psychology

How to use the psychology of color for climate behavior

Public Displays

Designing environmental dashboards that actually get people to change

The "Two Lenses" Secret to Every Problem

What We Can Learn From the Success of Star Ratings

How Hollywood Influences Climate Action

Are You Using a Feedback Loop To Drive Engagement?

Public Displays

How colored LED lights can make you cut back on kilowatts

Social Comparison: The Secret Ingredient To Making Climate Tools Work

The Cybernetic Earth And Hardware Hacking With Sensors

Emotive Characters: Curiously Effective Way To Boost Engagement

How To Use Maps to Track Progress and Engage Action

Community Engagement

Four Rules to Making Your Climate Action Data Work

How Custom Pins Can Drive Community Engagement

Five Steps to Have The Best Ideas You’ve Ever Had

Five Easy Low Tech Sustainability Gamification Techniques

Hacking The Dopamine System With Progress Bars

Community Engagement

The uncanny power of written pledges

Smart Cities Should Be Gamified for Sustainability

Why You Should Be Using Leaderboards

How to Find Your Creative Genius Zone

The Disturbing Limitations of Eco-labels

Disclosure Theory: Why It's The Missing Link To The Upward Spiral of Change